“The first step is to get to know the person. We sit in the space, or with a blueprint, and talk, look at some pictures of things they like. I’ve learned to ask, “What do you see?” so I start to develop an idea of what attracts them: is it the color, the style, the design? Knowing their priorities helps me protect the bottom-line cost.
“I throw some bizarre ideas at them, and I tell them, ‘Don’t worry if you like them or not, let’s just wait until one sticks.’ I need a darn good idea of how they’re thinking and wanting. The first thing is to understand what the client is after, and it can take some time.”
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